Interview Q&A
How long have you been in business?
Oviedo Florist has been in continuous operation since 1969.
What is your primary product or service?
Cut floral Arrangements, dish gardens, and live plants for all occasions: anniversaries, birthdays, births, everyday floral, holidays, corsages, boutonnieres, sympathy, funerals, and much more. Oviedo Florist specializes in weddings and event floral arrangements. Oviedo Florist minimally advertises for weddings - most wedding work we do comes to us on a referral basis or because our bride attended a wedding done by Oviedo Florist. In other words, our brides are very satisfied!
How did you first become interested in your line of business? (if owner) - What is your background? (If owner or store manager)
I am one of the few floral designers who graduated from with a formal Floral Design degree. After graduating from the Mann School of Floral Design in Denver, Colorado in 1977, I worked in florist shops all over the United States and in Germany. I bring that experience to my business; along with my three designers who have well over 30 years of combined experience.
How do you differentiate yourself from other businesses in your category and area?
Oviedo Florist is a top 500 Teleflora Florist - meaning we are in the top 500 among some 18,000 Teleflora shops. We have earned that by providing excellent floral products and services along with outstanding customer service. One thing this means that we both meet or exceed periodic Teleflora secret shopper tests. Being a large floral shop means we have rapid turnover of our live product. We get flowers daily where some shops get flowers a few times a week or only on once-a-week basis.
How many locations do you have and do you have plans to expand?
Oviedo Florist is in one location: 1419 West Broadway. There are no plans to expand. Instead, we want to make sure Oviedo Florist concentrates its talents and resources to provide the greatest possible excellence.
Provide detailed directions to your location
We are located in a stand alone southern colonial style green building between Oviedo Mower and Winchester Insurance on West Broadway in Oviedo. Look our white picket fence and for our electronic sign
What type of payments do you accept?
All legal and mainstream forms of payment are accepted.
Which areas do you service?
We serve Eastern Seminole and Northeastern Orange counties including: Oviedo, Winter Springs, Chuluota, Geneva, Bithlo, UCF area, the University Blvd corridor, Goldenrod, Winter Park, Casselberry, Longwood, and the Waterford Lakes area. We deliver to several hospitals including Florida Hospitals North, East, and South, Winter Park Memorial, Seminole Hospital, and Central Florida Regional in Sanford. We also deliver to area funeral homes; especially Baldwin-Fairchild Oviedo, National Funeral Home in Oviedo, Baldwin-Fairchild Goldenrod, Baldwin-Fairchild Altamonte, Collison Funeral Homes in Winter Park, and Newcomer Funeral Home on South Goldenrod. We also deliver altar flowers to St. Luke's Lutheran Church, Oviedo Methodist Church, Epiphany Lutheran Church, Redeemer Lutheran Church, Tuskawilla Baptist Church, and Tusckawilla Methodist Church.
Who owns your company or runs daily operations?
Alex is our sales manager.
What are your hours of operation?
9-6 M-F
9-2 Saturday
Closed Sunday
What is the best compliment anyone can give you?
To see their face light up with delight or to know we have added to a celebration or have comforted a loss.
Another: a referral or a repeat customer.
What is your favorite quote or Bible verse?
Favorite quote: "The secret to having it all is believing that you do."